At a Glance: The Health Metrics
Real results verified from the MultiLipi Command Center:
1. The Context: Healthcare Has No Language
MyDoctor is a leading online health platform based in Israel, providing expert-verified medical content. In a region known for its diverse immigrant population and medical tourism, limiting content to Hebrew was a massive barrier to care.
⚠️ The Disconnect
Medical information requires absolute trust.
- •The Immigrant Gap: A new immigrant from Russia or France living in Tel Aviv might struggle to understand complex Hebrew medical terms like "Antihistamine" or "Cardiology referral."
- •The Trust Barrier: When patients cannot read health advice in their native language, they turn to unverified forums or questionable sources. MyDoctor needed to bridge this gap with authority.
2. The Challenge: Clinical Accuracy
Translating a blog is easy. Translating medical advice is dangerous if done incorrectly.
A. The Terminology Risk
In healthcare, a mistranslation isn't just a typo; it's a liability.
B. The SEO Black Hole
MyDoctor had excellent content, but Google only indexed it in Hebrew.
3. The Solution: Automated Medical Infrastructure
MyDoctor integrated MultiLipi's AI & GEO Layer to build a secure, multilingual patient portal.
✨ MultiLipi's medical-grade translation — offering 5 critical languages (EN, RU, AR, FR, ES, HE) with clinical accuracy for every health article
Step 1: The Clinical AI Layer (Glossary Lock)
Step 2: The SEO Infrastructure (Visibility)
Step 3: The "Zero-Code" Integration
4. The Data Deep Dive: 4x Visibility Growth
The metrics show a massive demand for accessible healthcare.
🌍 Unlocked: The Immigrant & Global Communities
The traffic breakdown reflected the real demographics of their patient base:
High engagement in these languages validated the need to serve Israel's large immigrant populations with native-level medical advice.
By enabling high-quality Arabic version, MyDoctor bridged a digital divide, providing trusted health access to Arabic-speaking communities.
Spanish emerged as a top performer, serving Latin American immigrants and international medical tourists.
English version positioned MyDoctor as an international medical resource for expats and tourists.
💙 Metric: 48,367 Patient Requests
In the first two months, users triggered nearly 50,000 translation events.
📈 Metric: 4x Search Visibility
By indexing their content in 5 new languages, MyDoctor quadrupled their digital footprint.
5. Future-Proofing: The Medical Knowledge Graph
MyDoctor has evolved from a "Local Health Site" to a "Global Medical Authority."
AI Health Assistants Ready
While their current success is driven by Traditional SEO (ranking for keywords), they are now building a Medical Knowledge Graph.
By structuring their symptom and treatment data in 5 languages, they are future-proofing their platform for the era of AI Health Assistants.
When a patient asks an AI, "What are the symptoms of Strep Throat?", MyDoctor's structured data is ready to provide the answer. They've positioned themselves to become the cited medical authority not just in Google Search, but in ChatGPT, Gemini, and future AI health assistants.
MyDoctor proved that you can scale trust. By using MultiLipi's Glossary-Enforced AI, they made critical health information accessible to 48,000+ new patients across 5 languages—without compromising on clinical accuracy.