AXA Engineers × MultiLipi: Making Education Resources Accessible Across Borders

At a Glance

AXA Engineers is a leading college website providing course materials, research updates, and enrollment information to aspiring engineers worldwide. In early 2025, AXA partnered with MultiLipi to transform their digital presence into a truly multilingual platform. Within weeks, they enhanced discoverability, increased international page views, and made their educational resources accessible in 8 languages.

• Platform: WordPress Website
• Languages Launched: German, Polish, Romanian, Spanish, Japanese, French, Korean
• Implementation Time: 10-12 days
• Monthly Page Views Before MultiLipi: ~12,000
• Monthly Page Views After MultiLipi: 25,000+
• Translation Volume: 39,849 requests processed

The Challenge

Prior to MultiLipi, AXA Engineers College published content exclusively in English, limiting reach to international students and educators searching in their native languages. Manually translating syllabi and admissions pages was time-consuming and unsustainable.

Worse, without multilingual SEO, their critical course content and research publications were not discoverable in other countries—resulting in missed opportunities to attract students, faculty collaborations, and international research interest.

Why AXA Engineers Chose MultiLipi

After reviewing several solutions, AXA Engineers selected MultiLipi to power their multilingual strategy because of:

• Education-focused workflows: The ability to rapidly translate and verify course catalogs, faculty profiles, and blog content.
• Seamless SEO Automation: Automatic hreflang tagging and localized URLs ensured their educational materials were indexed globally.
• Glossary & Translation Memory: Faculty terminology and course names remained consistent across languages.
• Fast Onboarding: The entire site was multilingual-ready within 7 days without requiring IT teams to write custom code.
   
• Customer Quote:

“MultiLipi helped us share our educational mission with students and researchers worldwide. The implementation was smooth, and the multilingual SEO benefits were visible within weeks.”
— AXA Engineers College Digital Team

Implementation and Use

Integration Details:
AXA Engineers integrated MultiLipi via WordPress plugin and JavaScript embed, completing setup and language configuration in a week.

Translation Quality:
Content was translated into German, Polish, Romanian, Spanish, Japanese, French, and Korean, covering the majority of their target student markets. Approximately 15% of the content was manually refined by the admissions and faculty teams to ensure accuracy in technical terms.

SEO Impact:
In the first month:

• A 200% increase in organic traffic from multilingual search queries
• Admissions inquiries from 6 new countries
• Top Google rankers for keywords like Engineering Courses in Spanish and Study Engineering Japan

Traffic Growth:
Multilingual page views increased substantially:

• Japanese: 7,730
• Korean: 6,229
• Spanish: 5,983
• Polish: 5,813
• French: 5,084

Return on Investment:
The college estimates a 25% increase in international applications and partner inquiries, more than covering the cost of the MultiLipi platform within the first quarter.

Outcomes and Benefits

AXA Engineers achieved:

• 2X increase in multilingual page views
• Improved search visibility across Europe and Asia
• Consistent translation of technical course content
• Faster enrollment processes for non-English-speaking students
   

How You Can Leverage This

If your college or training institute is looking to grow beyond borders, AXA Engineers’ journey proves how MultiLipi can help you:

✅ Translate your entire site quickly
✅ Optimize SEO automatically in every language
✅ Make educational content accessible to diverse audiences

Ready to Grow Globally?

Book a free demo or start your free trial today to see MultiLipi in action. 👉 Get Started